Marketing strategy built for your business
Specialist marketing support for B2B, fintech, and SaaS
B2B Growth Strategy
Turn your SaaS or fintech offer into repeatable traction with the right audience.
Fractional CMO Services
Senior marketing leadership without the overhead. Get strategy, accountability, and execution from someone who’s done it before.
Meet the Strategist Behind Five Cats Marketing
I’m Suzannah, a B2B marketing consultant and fractional CMO with over a decade of experience in SaaS, fintech, and professional services.
I help companies understand their customers and create scalable marketing strategies that grow pipeline.
I help build, optimize and scale marketing engines.
From strategy to content, advertising, and measurement. I help companies struggling with
- Low lead volume
- Poor conversion rates,
- Messaging that’s not landing
I’ll help you identify where things are getting stuck and what you can do next. Get a focused conversation grounded in real experience with B2B, SaaS, and fintech teams.
Featured Resources
Insights to help you improve your marketing strategy.
Email Strategy
Your B2B Email Playbook: A Smarter Way to Win
Email isn’t dead. These 9 tips will help you create your highest-leverage channel.
Content Strategy
How Monday.com Wins Long-Term Buyers with a Brilliant B2B Content Strategy (and How You Can Too)
Messaging
Create Strategic Content to Drive Growth
Strategy
What does a Fraction CMO do and when should you hire one?
What is the role of fractional CMO and how can it help you drive growth?
This article digs into the details on what is fractional CMO is, what they do and when you should hire one.
Downloadable Guides
Tools and templates to help you succeed with your B2B marketing.
Your B2B Email Playbook
- Learn why email is still your highest-leverage B2B channel
- Discover how to use email as a trust-building tool
- Practical strategies for B2B email marketing success
Messaging Workbook
How to Become the Smart Choice – The Ultimate Guide for B2B Businesses to discover content that builds trust with your audience.
- Transform confusing messaging into compelling communication
- Create messaging that drives actual business growth
- Step-by-step guide to strategic messaging frameworks
Marketing Strategy Guide
- 10 practical steps from market orientation to the Four Ps
- Research-backed insights from leading marketing experts
- Strategic framework used by successful service businesses
Growth marketing strategy
Learn how to build a marketing strategy rooted in data, experimentation, and scalable growth.
